Best Places to Buy Wrapping Paper Online (2023)

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Best Places to Buy Wrapping Paper Online (1)

This season, aim for your wrapping skills to be just as thoughtful and impressive as the gift inside, with beautiful wrapping paper that you can shop for online.

While shopping for the holidays can be incredibly stressful, whether buying presents or the means to wrap them, it becomes important to remember why you are wrapping in the first place. As Andrea Loth, Owner, and CEO of Gift Six The Wrappery, a mobile gift-wrapping service in Minneapolis, Minnesota puts it, "Wrapping is an art, and you should enjoy it!"

For impressive gifts this holiday season without the stress, we researched the best sites to shop for unique, personalized, and even sustainable wrapping paper. Our top picks include custom options featuring family photos from Zazzle, eccentric prints from Anthropologie, and eco-friendly paper from Wrappily.

Here are the best place to buy wrapping paper online, no matter the shape or size of your gift.


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As always, Amazon has last-minute gifters covered with hundreds of wrapping paper options available for two-day shipping. Any style, color, or design you can think of, Amazon has you covered with options that won't break the bank. Some standout papers are Hallmark’s Foil Christmas Wrapping Paper for a holographic and shiny look, or American Greetings' reversible wrapping paper when one design is just not enough. Even better, you can get your gifts and gift wrap from the site in one sitting.

Rifle Paper Co

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For festive and beautiful prints this season, Rifle Paper Co has you covered. With their 8-foot rolls of wrap, you can cover all your gifts with the same mistletoe print, or mix and match your presents by adding in a nutcracker-themed design or a classic Christmas tree pick.

The company also offers gift stickers so you never forget who each present belongs to, plus matching holiday tape to keep gifts secure and beautiful before they are ripped open.

Outside of the holiday season, Rifle Paper Co. has you covered with beautiful universal florals that fit perfectly with any occasion from birthdays and bridal showers to Mother's Day and Easter.


Best Places to Buy Wrapping Paper Online (4)

(Video) Best Places to Buy Wrapping Paper (Online & Near You!)

For shopping online or in-store, Target has everything you need to make the season bright. The online storefront makes it easy to shop value packs at unbeatable prices or other essentials like tape and gift tag all in one place. Target has curated gift wrap collections that organize designs by different themes and vibes from classic Christmas to one more sleep, which features adorable characters and critters designed for kids. With over 1,200 options, we definitely appreciate the endless filters and collections that Target offers so the choices don't feel overwhelming.


Minted has nothing short of a variety of different wrapping paper for those looking to expand outside of classic holiday prints. All of the designs are made by independent designers, so you can guarantee your present will stand out from the crowd at holiday parties. The unique designs can be used year-round for beautiful gifts for every occasion. Also, if none of the styles provided are perfect for you, Minted allows users to create their own custom wrapping paper. Simply upload a family photo for a personalized touch or put your design skills to the test for a completely unique experience.


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While gift wrap is a staple to holiday celebrations, it often ends up in the trash, wasting tons of paper every year. Luckily, companies like Wrappily are committed to creating a sustainable option without sacrificing style or quality. All of Wrappily's papers are recyclable, compostable, and printed using local newspaper presses to support local businesses. Wrappily has dozens of fun prints for every occasion and all of them are reversible for added fun. This is a perfect choice for those looking to make eco-conscious choices this holiday season without breaking the bank.


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Walmart is another great option for easy delivery or pickup when things become busy as the holidays approach. Walmart has an impressive selection of beautiful wrapping papers, including a “vintage” line that features brown craft paper with intricate designs etched in for a timeless feel, an excellent choice for wrapping the perfect gift for mom. For kids, Walmart also offers fun and whimsical designs that look like they came straight from the North Pole.

The Container Store

Best Places to Buy Wrapping Paper Online (8)

Buy on The Container Store


The Container Store has all of the tools to make this holiday season organized and manageable. Luckily, they also have amazing gift wrap options to further ease the stress at this time of year. Opt for one with a repeating “Fa La La” pattern, or add some fun to your holiday with Christmas llamas bundled in hats and scarves. You can also store all of your papers, ribbons, and bows with one of their extensive wrapping paper storage options. Store your paper standing up with a cylindrical container or hang your supplies on the back of a door for easy access all year long.


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The great thing about Zazzle is that everything on the site can be customizable. This means that now every aspect of your perfect gift can be completely personalized for the recipient; i.e. your present for grandma can be wrapped in paper covered in your favorite throwback photo with her. While on the site, you can also browse their own beautiful designs of gift wrap as well for an easier, yet still lovely, option.The site makes it easy to shop by theme, style, designer, and more to find exactly what you're looking for.


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For those looking to DIY their gifts this year as well as their gift wrapping, Michael’s has all the tools and supplies you will need. Beautiful designs are plentiful featuring Santas, snowflakes, snowmen, and more. Add bows and ribbons to your designs for an added touch that will make all recipients pause before ripping into them. The Michael’s website also has fun craft ideas to spruce up any gift box: Make a Santa face out of paper to impress little ones, or create a bouquet of holly out of construction paper to use as a gift tag. All of these projects have detailed instructions and an easy-to-find material list that make holiday DIY projects easy and inexpensive.


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Support small artists with Society6’s independent designers who uniquely create every print on the site. There is the perfect design for every recipient on Society6, from vintage mid-century modern designs to classic holiday core to year-round funky finds sure to make a statement. These options often look expensive without breaking the bank and come in large sheets perfect for wrapping gifts of all sizes, so all you need is a holiday card and your present is ready for presenting!


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Speaking of supporting small creators, Etsy is the perfect place to find individualized and customizable options for any gift or in this case, gift wrapping. For instance, you can customize wrapping paper with a photo of your pet for their special holiday gift. Or, you can purchase paper that looks like a hamburger when stacked on top of each other or buy a fandom-themed wrap to match their fandom-themed gift. When purchasing from Etsy, be sure to keep in mind that shipping may take longer than other retailers. But, it is worth it for the personal touches and love that go into each creation.

World Market

Best Places to Buy Wrapping Paper Online (13)

(Video) wrapping paper factory tour guide

Another great option for purchasing gift wrap is World Market, whose selection is more unique than other sellers. They have their own styles that range from charming flowers and succulents to traditional trees, stars, or stripes. Venture outside of the box (literally) with their other gifting options including intricate baskets, paper gift tags, and stylish ribbons. They also sell Wrappily's eco-friendly basket filler to pair with one of their many basket gifting sets.

World Market acts as a one-stop shop for a complete gift wrapping station with unique ribbon, tissue paper, gift bag, and gift tag options. This year, the site organized its holiday decor and wrapping paper options into four collections: Sugarplum Village, Happy Hygge,Gilded Grove, and Camp Christmas. You can match all of your holiday items that fit your aesthetic or mix and match based on your recipient.


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All of the items at Anthropologie exude warmth, color, and luxury, including their gift wrap options. Shop their fun and eccentric designs as a sophisticated yet whimsical wrap option for the whole family. Or, opt for a reusable fabric gift wrap for recipients to reuse and re-gift over and over. Anthropologie has unique and interesting options guaranteed to turn heads, including detailed prints that represent the warmth of the holiday season, but are also suitable for year-round use.


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Give back through the purchase of your holiday wrap this year with Giftiply. The locally sourced, recyclable wrapping papers' designs are inspired by different non-profits and 50 percent of each purchase goes directly to that charity. Most are perfect for year-round use, including one featuring words of affirmation that benefits the American Foundation for Suicide Prevention. While there may not be a ton of options to choose from, the site offers thorough information on the charities that benefit as well as the artists that created the stunning designs.

Paper Mart

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There's nothing you won't find at Paper Mart, with over 10,000 styles of wrapping paper, perfect for every occasion, recipient, and present. Luckily, the site divides the wide selection into easy-to-navigate categories, including holiday, everyday, metallic, floral, and even discount styles. You can choose the length and bundle that works for you and your budget. This is a great option for those looking to wrap a ton of presents during the season and buy the same patterns in bulk. Paper Mart also has everything else you need to wrap and ship presents from mailers and ribbons to bags and boxes.

Occasional Wraps

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Buy on

(Video) DIY Gift Wrapping Station & Best Hiding Spots for Christmas Presents

Sanjay Parekh and his wife started Occasional Wraps as a way to share gift wraps for holidays not widely available in mainstream retail. The limited-edition wrapping paper site sells gift wrap based on an upcoming holiday, starting with Hanukkah. A portion of the profits goes directly to the artist and the country of the holiday that's being celebrated. This year, wraps will be available for Diwali and Hanukkah, designed by artists who celebrate the holiday. The site includes a bio of the artist of the product currently being sold, with their own artist spotlight. With Occasional Wrap, you're not going to get a wide selection to choose from. Still, you'll get specially curated gift wraps with every holiday not typically recognized in other gift wrap retailers.

What to Look For in Wrapping Paper


The holidays are always an expensive time, no matter how long your naughty or nice list is. Gift wrap can often be an afterthought in terms of budgeting for this season, so cheaper options at major retailers like Amazon and Walmart might be best for your family and budget. But if you have more time to prep, more customizable and sustainable gift wrap options make your gift look more unique—but tend to cost more.

"Quality is key," says Andrea Loth, Owner, and CEO of Gift Six The Wrappery, a mobile gift-wrapping service in Minneapolis, Minnesota. This refers to a thick wrapping paper that does not rip easily and has tighter corners and crisper edges. Loth recommends peeling back the plastic packaging to feel the wrapping paper when shopping in-store. Her tip: "If it is thicker than notebook paper, it will work great!"


Many of the options on this list offer wrapping paper that can be custom designed for an extremely personal experience. Sites like Zazzle, Etsy, and Society6 have customization at their core and are great options for those looking to add a personal photo or custom pattern to their gifts. While this may drive up the price, it is an awesome way to make presents feel especially designed to fit their recipient.

When customization is not available, Loth offers other ways to add a special touch to the most aesthetically pleasing gifts. Loth recommends buying all of your wraps in similar color palettes and sticking to this theme for ribbons, bows, or other add-ons. "If you want to go the extra mile, consider sliding a candy cane or a sprig of pine from a tree you find around your neighborhood into your bow or ribbon. It's a little touch that always wows," she shares.

Shipping and Delivery

Shopping for wrapping paper online is similar to shopping for gifts online—you must take shipping and delivery times into account. Major retailers like Amazon and Walmart are great for those in a time crunch who need gift wrap fast, and more custom retailers like Etsy or Wrappily may take longer to arrive, so consumers should be prepared to shop earlier on these sites and pay attention to inventory if listed. Luckily, most sites offer expedited shipping when needed at an additional cost.


  • How can you tell if wrapping paper is good quality?

    For high-quality wrapping paper, check the paper’s thickness. Thicker paper is less likely to tear during wrapping so it is more economical in the long run as you won’t need more than a single layer to properly wrap each gift. Another telltale sign of first-rate wrapping paper is the quality of the print or design.

  • What's a good price for wrapping paper?

    The price of wrapping paper ranges from $5 per roll for 3-packs of average-quality wrapping paper to $15 or $20 per roll for a high-quality wrap. To get the best price on wrapping paper, consider stocking up after the holidays.

  • What is the best thickness for wrapping paper?

    Wrapping paper thickness is often measured in grams per square meter (gsm). If you’re looking for thick, high-quality wrapping paper, try to find paper between 80 and 120 gsm.

  • What types of wrapping paper are there?

    Wrapping paper generally comes in rolls and sheets. The most common types of wrapping paper include plain or patterned, kraft paper, metallic, and foil. You can find wrapping paper that is appropriate for specific occasions, like birthdays and holidays, or generic paper that is suitable for all occasions.

Why Trust The Spruce?

Julia Fields is a lifestyle writer for The Spruce covering all things surrounding toys, gifts, and the holidays since October 2021. Before that, she covered similar topics including toy reviews, product round-ups, interviews with experts, and more. Additional input was added by Andrea Loth, Owner and CEO of Gift Six The Wrappery, a mobile gift wrapping service in Minneapolis, Minnesota.

(Video) Design Your Own Wrapping Paper Using Epson P Series Printers


Best Places to Buy Wrapping Paper Online? ›


Place the item on its side on the paper, parallel to the roll of paper. Roll the bottle or jar up to check that you'll have enough paper to wrap around it completely. You should also double-check that there's enough at the ends to cover the item.

How do you get enough wrapping paper? ›


Place the item on its side on the paper, parallel to the roll of paper. Roll the bottle or jar up to check that you'll have enough paper to wrap around it completely. You should also double-check that there's enough at the ends to cover the item.

Who makes best wrapping paper? ›

Wrap Your Gifts In Style With the Top 5 Wrapping Papers
  • 1 Hallmark Frozen Wrapping Paper – Best Overall.
  • 2 WRAPAHOLIC Wrapping Paper Roll – Best Thickness.
  • 3 Colors of Rainbow Wrapping Paper – Most Eco-Friendly.
  • 4 HOLDN' Wrapping Paper Container – Best for Storage.
  • 5 Hallmark Kids Wrapping Paper – Reversible Design.
Feb 27, 2023

How can you tell if wrapping paper is good quality? ›

The higher the grams per square meter (GSM), the heavier, and therefore, the better the wrapping paper quality. In general, wrapping paper with an 80 to 120 GSM is a good, quality paper.

How many gifts can you wrap with 30 sq ft? ›

Each roll measures 30 inches wide by 12 feet, 30 total square feet for a 120 total square feet per pack. Each roll can wrap approximately 7 shirt boxes that measure 14.75 inches x 9.5 inches x 1.88 inches. The 4 roll pack can measure 28 shirt boxes!

How much is enough wrapping paper? ›

The width of your paper should be equal to the width of your box, plus twice the height. For example, for a 12-inch wide box that's three inches high, the paper should be as wide as 12+3+3 — so 18 inches.

Is there a shortage of Christmas wrapping paper? ›

With supply chain shortages in the US, paper products like gift wrap and wrapping paper may be out of stock at bigger retailers.

Does TJ Maxx have gift wrap? ›

TJ Maxx and Home Goods– If you're into cute paper that is cheap, then these are your stores. They seriously have such awesome gift wrap for such a a good price. Always look by the register or in their wrapping section. You will not be disapointed.

What is the difference between gift wrap and wrapping paper? ›

Gift wrapping is the act of enclosing a gift in some sort of material. Wrapping paper is a kind of paper designed for gift wrapping. An alternative to gift wrapping is using a gift box or bag.

What is the best paper for wrapping baked goods? ›

A simple but effective way to wrap baked goods is to use butcher paper or parchment paper. You may wrap the baked goods up in the paper to transport to a friend's house for dessert or to give as a hostessing gift. Butcher paper is ideal if you are looking for a cheap, easy wrapping for baked goods that are a gift.

What is the issues with wrapping paper? ›

Fibres found in cheaper types of paper are not strong enough to recycle. Wrapping paper is often dyed and laminated and can also contain non-paper additives such as gold and silver colouring, glitter and plastics.

What is better bubble wrap or paper? ›

The Takeaway: And The Winner Is….

Both! Packing paper is the clear winner for wrapping fragile items and saving you space, and also for protecting surfaces from getting scratched. But bubble wrap wins out in protecting valuables and fragile items from breaking during the moving process.

What is the formula for gift wrapping? ›

Using the formula breadth = X, length = Y and height = Z, Mark says his wrapped box is: length of paper = 2Y + 2Z + extra (for overlap); breadth of paper = X + Z + extra (for overlap). In layman's terms, this means two times length, two times height and a little extra; breadth plus height and a little extra.

How much wrapping paper do I need for 50 gifts? ›

Each 85′ roll of gift wrap will cover approximately 50 gifts.

Is tissue paper cheaper than wrapping paper? ›

Take out the tissue paper

Tissue paper is usually less expensive than regular wrapping paper and you can have fun with it by using multiple layers and different colors to create a beautiful effect. Tie it with some ribbon and it will look extra fancy.

How many square feet is dollar store wrapping paper? ›

Wrapping Paper

You can't expect the paper at dollar stores to be of good quality — or a good value. "The wrapping paper sold in most dollar stores is sold at or around 25 square feet. You do the math," she adds. "Not only that, but the quality is usually poor, and the paper easily rips while wrapping."

What weight is most wrapping paper? ›

Paper Weight

Ideally, for a quality wrapping paper, you'll find one between 80 GSM (grams per square meter) and 100 GSM.

Does Amazon do Christmas wrapping? ›

We offer gift wrap on most items that we fulfill and items from selected sellers. Gift wrap includes the following: Gift wrap, box, or bag appropriate for the item.

How long will the paper shortage last? ›

According to industry experts, the paper shortages and rising prices are expected to persist through 2023, with a potential further spike in demand during the summer months of 2022. The good news is that we are here to help you navigate the shortage and keep your projects moving.

Why can T.J. Maxx sell so cheap? ›

These chains have flexible buying models and are able to scoop up unwanted merchandise from suppliers at steep discounts to their initial wholesale price. Unlike brands and stores that lock in their inventory six months to a year in advance, TJX and other off-price chains buy surplus merchandise to sell it right away.

Why are items at T.J. Maxx so cheap? ›

T.J. Maxx's prices are so low because they buy past-season merchandise and even items from canceled orders at other retailers. T.J. Maxx also carries many of their own private labels, including Mercer & Madison, Bella Lux, and If It Were Me, which helps them further boost their bottom line.

Does HomeGoods have gift wrap? ›

The sky is the limit with all the gift and decorating ideas at HomeGoods – they have an amazing selection of wrap at extremely affordable prices.

What do you call a person who wraps gifts? ›

The main responsibility of a professional gift wrapper is to wrap gifts for other people. Using a range of accessories, gift wrappers specialize in wrapping gifts of various shapes and sizes using flawless technique to create perfect bows, folds and creases.

What can I use to wrap a gift if I don't have wrapping paper? ›

15 Alternatives to Wrapping Paper
  1. Baskets. Everyone loves a gift basket–so instead of hiding your gift under wrapping paper, display it proudly in a coordinating basket. ...
  2. Wallpaper. ...
  3. Newspaper. ...
  4. Tissue Paper. ...
  5. Tins, Cans, or Jars. ...
  6. Paper Grocery Bags. ...
  7. Reusable Fabric Bags. ...
  8. Fabric Scraps.
Dec 15, 2013

Should I wrap my gift or put it in a bag? ›

So what should you wrap and what should you drop in a gift bag? If it comes in a box, wrapping is ideal because it is easy. If something is made of glass or ceramic or some such material that could be broken, we recommend wrapping it in newspaper, brown paper, newsprint or bubble wrap and then gift wrap.

What is best to wrap sandwiches in? ›

All you'll need is parchment or waxed paper and, if you're working with a hot sandwich or planning to slice the sandwich in half, a sheet of aluminum foil.

What paper do bakers use? ›

Baking paper – also known as bakery paper or parchment paper, as it is often called especially in the US – is greaseproof paper that is used for baking and cooking.

What is the easiest packaging to do in packaging baked products? ›

The top material for bakery product packaging should be a metallic film because this type of material does a fantastic job trapping heat and moisture even after long periods. In addition to that, these films are easy to print on, which makes them perfect for bakery products.

Why should we stop using wrapping paper? ›

Most gift wrapping is made out of hard-to-recycle mixed materials and so goes straight to landfill. Over the Holidays, our waste volume goes up by at least 25% — hardly a surprise to anyone who has ventured out into the streets on the garbage day after christmas.

Is it rude to not wrap a gift? ›

No, I don't think it's rude to give someone a gift unwrapped and still in the Amazon box. Though taking the time to present a gift nicely is a way some people show care, by putting love into it's presentation.

Should we get rid of wrapping paper? ›

Plain wrapping paper [or regular wrapping paper printed with a design] is fine to recycle, but metallic or glitter-embellished wrapping paper should be thrown out or reused next year. And the same goes for ribbon and string.”

What is the one downside to bubble wrap? ›

Cons of Bubble Wrap

As a plastic product, it is not biodegradable, which impacts the environment. It is not typically a branded material, which misses a chance to personalize the shipping experience. Cutting and taping bubble wrap can be a time-intensive process.

Is honeycomb paper better than bubble wrap? ›

If it's something fragile or delicate, then honeycomb wrap paper may be the better option because it provides more cushioning. However, if the item is heavier and needs extra protection from shock absorption or impact resistance--such as a box filled with books or DVDs--bubble wrap would be better.

How many gifts does a roll of wrapping paper make? ›

Each standard-size roll features quality, durable paper in a continuous roll (No creases! ) that's easy to cut, wrap and fold, won't tear, isn't see-through, and can cover as many as 7 average-sized boxed gifts.

How much wrapping paper a gift will need? ›

Measure Correctly

Paper width should equal the width of your box, plus twice the height. “For example, for a 12-inch wide box that's three inches high, the paper should be as wide as 12+3+3 — so 18 inches.” Paper height needs to be tall enough to wrap around the box, plus one to three inches to allow for overlap.

How do you wrap a gift in 5 simple steps? ›

  1. Step One: Measure and cut paper. ...
  2. Step Two: Tape one side to the box. ...
  3. Step 3: Fold other side and bring to the edge. ...
  4. Step 4: Tuck and fold one end. ...
  5. Step 5: Fold top down, lift bottom up. ...
  6. Step 6: Flip the box and finish the last side. ...
  7. Step 7: Add ribbon. ...
  8. Step 8: Tie ribbon into a bow.
Sep 29, 2022

How many people struggle wrapping gifts? ›

Fifty-one percent hate the task so much, they prefer having a professional wrap their gifts and will do anything to avoid wrapping.

Is $50 enough for a Christmas gift? ›

While the right amount to spend will differ based on your income, cultural norms and other factors, a basic rule of thumb is to spend between $50 and $100 on a gift for a family member and between $20 and $50 for a friend. Buying a gift for a coworker, like an assistant or a boss, usually runs between $20 and $50.

When you run out of wrapping paper? ›

15 Alternatives to Wrapping Paper
  1. Baskets. Everyone loves a gift basket–so instead of hiding your gift under wrapping paper, display it proudly in a coordinating basket. ...
  2. Wallpaper. ...
  3. Newspaper. ...
  4. Tissue Paper. ...
  5. Tins, Cans, or Jars. ...
  6. Paper Grocery Bags. ...
  7. Reusable Fabric Bags. ...
  8. Fabric Scraps.
Dec 15, 2013

How much wrapping paper do I need formula? ›

Using the formula breadth = X, length = Y and height = Z, Mark says his wrapped box is: length of paper = 2Y + 2Z + extra (for overlap); breadth of paper = X + Z + extra (for overlap). In layman's terms, this means two times length, two times height and a little extra; breadth plus height and a little extra.

How many gifts does a roll of wrapping paper wrap? ›

Holiday Counter Rolls come in large 24″ x 417′ half ream rolls. This size can wrap approximately 175 -200 gifts. Holiday Convenience Rolls are shrink-wrapped (not boxed). Each 85′ roll of gift wrap will cover approximately 50 gifts.

Why can't you burn wrapping paper? ›

There are several things you can do with used wrapping paper. One thing you should never do with it is burn it. Burning glossy or waxy paper, especially if it is brightly colored or has a metallic finish, can release highly toxic chemicals into the air.

Why not to use wrapping paper? ›

The issues with wrapping paper

Wrapping paper is often dyed and laminated and can also contain non-paper additives such as gold and silver colouring, glitter and plastics. And to compound all this, it often has sticky tape still attached to it.

What can I use if I don't have a gift bag? ›

Choose a cool container.

From Mason jars to photo boxes, containers which may already be in your home could be repurposed to house gifts. “You can either use vintage boxes, vintage tins, cookie tins — any metal tins you've gotten cookies in from the grocery store,” said vanGerwen.

What is the most efficient way to use wrapping paper? ›

If you insist, the most efficient squared-off way to wrap a book is to cut enough paper to wrap around it one way and trim the other edges short so you can carefully fold them together and tape them.

How much wrapping paper is 120 square feet? ›

120 SQUARE FEET: Each roll in this 3-pack of holiday gift wrap measures 30 inches wide by 16 feet long for a total of 40 square feet per roll. 120 square feet total in the set.

How many sheets of wrapping paper are in a roll? ›

Tissue Paper Rolls 48 Sheets.

How to wrap a gift for cheap? ›

15 Cheap, Clever, and Attractive Ways to Save on Gift Wrapping...
  1. Dish Towel Wine Bag. Why not make the wrapping part of the gift by using a decorative dish towel? ...
  2. Brown Mailing Paper. ...
  3. Seek Out Stores With Savings. ...
  4. Jars, Tins, and Plates. ...
  5. Potato-Chip Bags. ...
  6. Shopping Bags. ...
  7. Fabric. ...
  8. Magazines.


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